Launching "Carwow Wallet", a B2B payment platform
Designing and launching an FCA-regulated payment solution that reduced friction and scaled marketplace operations.
Key Outcomes
£100M
payments processed in 6 months
20%
reduction in cancellation rates
20mins
reduced in admin per pruchase
In my role, I…
Defined product vision & strategy for Carwow’s FCA-regulated payments platform
Partnered with senior leadership to align goals, priorities, and delivery timelines
Owned the project end-to-end, translating strategy into phased deliverables
Led end-to-end discovery, identifying user needs, pain points, and opportunities
Led design execution, delivering UX, UI, and prototypes
Prepared GTM assets, aligning product, marketing, and operations for launch
Collaborated with Legal and Finance to ensure compliance and scalability
Context
Carwow is a marketplace connecting car sellers with thousands of verified dealers across the UK who bid to purchase their vehicles.
At the time, payments between sellers and dealers were handled outside the platform, creating friction, delays, and operational overhead.
On average, dealers spent around 75 minutes of admin per purchase, from bidding to collection, with over half of that time devoted to payment processing, approvals, and coordination with finance teams.
How I launched an FCA-regulated payment solution that processed £100M worth of payments in the first 6 months.
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